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What You Need to Think about in a Lead Generation Strategy

23Anyone who’s spent any time at all involved in just about any aspect of business knows that paying customers are the ones who really pay the bills. Customer acquisition is a constant, ongoing process, and lead generation is a critical part of that. Generating leads doesn’t just happen on its own though. It requires deliberate thought and strategy. Your Customer Profile The best marketing strategies rely on having a solid understanding of who the message

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Why You Should Incorporate a Chat Feature onto Your Website

22As you likely know, having a website is a huge boon to your business. Not only does it enable you to sell more of your products, but you are able to control and disseminate information that benefits your company more effectively. However, one feature often goes under-used—the live chat feature. If you use it right, your live chat feature can be one of the most effective parts of your website for driving sales and maintaining

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How to Use Social Media to Grow Your Business

18When many businesses closed their doors during the COVID quarantines of 2020, people were worried that many businesses would fail. However, most of the businesses that were able to sell their products online and grow their audience through social media managed to stay afloat. This time taught the world about the power of social media and how it can grow and sustain businesses. If you wonder why you should use social media in your business,

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How to Get More Customers onto Your Website

21Your website can be one of your best tools to build your brand and sell your products. But your website is only really useful if you can get users to visit it and spend time looking at your different pages. As you think about driving more traffic to your site, there are so many angles you can approach it from. Try out some of these ideas and see how they go for you. Promote Pages

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9 Web Development Tools to Use in 2021: Create Your Project Faster!

75A lot has changed in web design since the 1990s. In 2012, we saw the rise of responsive website design, and now most websites are built with this approach. And with more people on mobile devices than desktops these days, it’s no surprise that so many designers have shifted their focus to designing for smartphones and tablets as well. But what about web development tools? What are some of the best ones out there for

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5 Basic Tips to Transition Your Business Online During COVID-19

In these uncertain times of COVID-19, transitioning your business online might just be the most important decision you make. Millions of businesses across the country have shuttered their doors indefinitely due to the pandemic. Sadly, many won’t reopen.  Investing in website care plans and your digital presence is critical for keeping the lights on, so to speak. You can continue serving your local customer base and even expand to a wider audience. How to Transition

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Are you leaving your Website Unprotected?

15Your website is one of the most critical parts of your business – Are you leaving your Website Unprotected? It’s important to be vigilant in today’s modern world to ensure your website stays safe. We know the average website receives automated attacks looking for weaknesses, multiple times per day. The hackers are praying on businesses just like yours and looking for vulnerabilities to exploit. They have the ability to go behind the scenes and take

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